Supporting growth initiatives for software & services companies in the lower middle market.
Services
Advisory
Coaching & general anytime support for business leaders & teams.
Fractional & Interim Leadership
Fractional and/or interim executive capacity for 1-3 months.
Project-Based Engagements
Defined-scope projects focused on achieving one or more specific growth-oriented objectives.
Select Past Engagements
Fractional Sales & Marketing Leadership for B2B Software & Services Company
Served as a fractional sales & marketing leader for a growth-stage B2B software company, supporting the company’s CEO and board with the buildout of its initial GTM program foundations, operating structure, and team as the company searched for its permanent leader.
Marketing Launch Support for B2B Software Company
Supported a growth-stage B2B software company with the marketing-related workstreams of a transformative new product release, collaborating closely with the company’s CEO and departmental leaders from product, engineering, sales and customer success.
General Commercial Advisory for B2B Software Company
Served as a general advisor for a B2B software company with a first-time CEO and first-time sales leader, providing guidance and support for the company’s launch and rollout of its initial sales and marketing programs, management framework, and operating cadence.
Comprehensive Go-to-Market Assessment for B2B Software Company
Developed a comprehensive GTM assessment spanning sales, marketing, account management, customer success, partnerships, and revenue operations for a growth-stage B2B software company, in conjunction with its first round of growth equity financing.
Partner Ecosystem Development for B2B Software Company
Led a B2B software company through a partner ecosystem strategy project, identifying key categories for synergistic partnership; conducted outreach to prospective partners and successfully facilitated the company’s engagement with a major new distribution partner.
International Go-to-Market Assessment for B2B Software Company
Completed a current-state assessment & opportunity analysis for a European B2B software company looking to expand into the U.S. market. Engagement scope included sales, marketing, revenue operations, recruiting, operational localization, and partnerships.
About
Gabe Dennison
Gabe’s consulting practice draws on nearly two decades of experience growing and operating software and services businesses in the U.S. and Europe. As an independent consultant and advisor, Gabe has supported over a dozen private companies and investors in the U.S. and Europe on a range of growth initiatives.
Previously, Gabe held leadership roles for a number of venture-backed, PE-owned, and publicly-traded companies including Oracle, Demand Media, Kofile, Testlio, OutboundEngine, and Pluck. He’s a three-time sales leader, with additional functional experience in marketing, business development, corporate development, and product management. Gabe brings a broad set of experiences to his client work, having managed through hyper-growth, turnarounds, multiple acquisitions on both the buy-side and sell-side, and an IPO.
Gabe has a BA in English and History from the University of Texas at Austin and an MBA from the University of Oxford. He and his family live in Austin.
Contact
To discuss your project, please schedule an intro call or email Gabe at gabe@gabedennison.com
